Tourism/Main Street


The Sherman Main Street Program was reestablished in 2016 after a several-year hiatus. The goal of the program is to locally leverage the considerable resources of the Texas Main Street Program, including design help, grant access, and downtown planning.

The Main Street Program was coupled with the City of Sherman's Tourism Department due to the high amount of overlap between the two programs' goals. The Tourism/Main Street manager works to promote the city and its many activities among the populace, as well as those looking to visit.

For more information, please visit

2023 Arts Fest Vendor Application

Main Street Grant Program

The Main Street Grant Program was launched in 2018 to provide funds up to $1,000 for events, projects, and organizations dedicated to improving Sherman's historic, growing downtown. To apply, please visit our online form center.


  1. Sarah McRae

    Tourism/Main Street Manager

    Sherman Tourism/Main Street Office

    100 N Travis Street, Ste. D
    Sherman, TX  75090
    Phone: 903-957-4237


    Monday - Friday
    8 a.m. - 5 p.m.

    Staff Directory